Operating at Marrakech since 2013, the Hotel Kech hotel has already showed good signs in term of touristic performances that few institutions are able to achieve in such a short time. This is even more impressive by the fact that the city of Marrakech is characterized by a rough and fierce competition.
One of the tools that contributed mostly to that success is the official website of the hotel which allows it to develop its direct bookings and generate significant conversions while offering the user a pleasant web space.
Multidisciplinary and close to its customers, Taktil Communication was able identify her client's needs proposing a web solution tailored to its business objectives. Being in charge of the website's SEO, several updates have been incorporated into the website so as to give it a dynamic conception, modern version and especially more efficient in terms of processing and reservations.
During the realization of kech-hotel.de website, the design phase has been placed at the top of our concern. This is the main reason behind why the design concept was one of the strongest moments of implementation of this web solution. A first version of the website was created from a set of specifications combining the objectives of the site and good ergonomic practices of the web.
To reach as many internet users as possible, keeping up with the evolution of search engines in terms of SEO, Taktil Communication was engaged in the creation of a mobile website adapted to small screens. This mobile version allows indeed users from all over the world to easily make bookings online and other transactions authorized by the site's features.
This is not a secret anymore, but a well made structure allows the website to attract the target users and guide them to the content subject of their research. so before we began with the whole design of the website, a comprehensive study of the clientele that the hotel wants to attract was carried out to lead to an organized structure depending on the intended audience, what those customers are looking for and actions to be taken to target very specified persons.